–My Wet Rock


MagMo, derived from “Magazine Moment,” is a technology company dedicated to strengthening the connection between well-known brands and their social audience. MagMo has developed a software tool that creates short stories populated with pictures and text that brands can use to produce content designed for their existing social media markets.

Traditionally, customers have followed brands for the purpose of getting discounts, purchase incentives and/or early R&D announcements. So when a brand was between product launches or promotional periods, the conversation typically went dormant. MagMo’s proprietary technology changes all that.

The MagMo platform is a sophisticated yet user-friendly software that makes it easy to design dynamic, interactive, targeted messages specifically tailored around a brand’s unique, online community. It creates a storybook, or mini magazine that inspires engagement and informs a conversation on a more intimate and on going basis.

MagMo helps major brands, celebrities, and companies share this customized content and intensify existing relationships on Facebook, Twitter and every other social media channel. It promotes engagement, encourages conversation and brings brands and their customers closer together on a regular basis.



RONAStar (Return on Net Assets) is a web-based system that acts like an in-house garage sale for large corporations to list excess, idle or unutilized assets and then redeploy them internally. RONAStar enables companies to reduce purchasing cost, eliminate redundant purchasing, and save money.

Think of it as internal eBay on steroids.


*Companies are looking for means to save money, be more efficient and increase shareholder value.
*Government wants to deliver the most services for the least tax dollar.
*CFO Magazine found that 10-25% of an organization’s assets are sitting idle and further, that 77% of financial executives are dissatisfied with their ability to redeploy assets.
Price Waterhouse Coopers states each $1 in assets reallocated internally can save $3-$5 in new purchases.
RONAStar is a high Impact, low cost and rapid ROI solution:

RONAStar is a sophisticated, long-term solution to the continuous, on-going problem of underutilized assets. RONAStar offers a web-based platform that allows you or your corporation to “buy” and “sell” goods and services in and among your operating units by logging those assets into a centralized database, and then using our powerful search and transaction processing engines.

To learn more, visit www.ronastar.com



The Emergency Asset Management System

EAMS (Emergency Asset Management System) is a web-based disaster mitigation tool that automates the processes associated with the collection and disbursement of disaster resources.

EAMS was to deal with the collection of data on the location, availability and disbursement of resources to be used in an emergency, disaster or terrorist event.

EAMS lets users:

Make simple, distributed collection of needed emergency resources.
Perform fast resource searches using our powerful search engine.
Request resources from the resource “owner” – this includes e-mail invoicing of the item either as a loan, gift or purchase.
Track resources when ordered.
EAMS contains a complete reporting system that may be customized to specific needs.
Using EAMS

When an emergency strikes, the system then becomes “real-time”. The emergency management team pulls down resources, materials and even “pre-qualified volunteers. Additional personnel can be authorized as resource managers to pull materials from the system.
The system tracks the pull-downs, and it sends messaging to both the requester and the resource “owner” indicating where exactly, it needs to be sent. Resources are shown as to where they were sent and who sent them.
EAMS Was Created To Fill the Missing Element Disaster Response and Recovery

Disaster mitigation is not just about the initial response. Trained professionals are more than able to meet this challenge.

Mitigating a disaster is not just about the initial dispatch to an event, but all the other resources that are needed to control, suppress, and recover from the effects of the disaster itself.


Evacuation from the floods on the Mississippi River was a minor issue – compared to repairing the levees, pumping out facilities, and providing shelter.
Dealing with the life-saving issues at the World Trade center – were dwarfed by cleanup and infrastructure repair requirements.
Containment during a Bioterrorism event is significant; but it is only a small part of the problem when compared to an inventory of hazmat suits, vaccines, professional personnel locations and available treatment and trauma centers.
Current First Responder dispatch systems do not deal with these critical disaster mitigation components – EAMS does.

My Wet Rock
If you are looking for a way to change the world, make a difference, and potentially impact millions of people world wide… look no further.

Coming soon is an exciting new product for the environmental space.

This device will save water, plastic, and power; increase awareness around global issues of peace and conservation, provide education based tools, and be something individuals, companies, cities, and countries can all participate in.

There is amazing momentum around what we are doing, and the simplistic nature of the product, in conjunction with the potential global impact, is truly exciting.

To see how to Rock the world, visit our website at…




KnockNOW was the brainchild of long time entrepreneur Stephen Meade and former governmental commissioner Bob Gerometta. It was created in August of 2000 and the first event was held in September of the same year.

The premise behind the organization was to create a collaborative network of executive level decision makers for the purpose of facilitating and growing successful technology companies.

As Chicago entrepreneurs, both Mr. Meade and Mr. Gerometta noticed there was something missing in the local technology scene. In their opinion, it came down to a discernable lack of understanding of the startup process and business support in and among the many different groups and sectors that are necessary for an entrepreneur to be successful in this painful process.

In order to create a viable technology community you need a combination of factors:

• knowledgeable and experienced entrepreneurs,
• early stage capital investment,
• access to top tier service providers,
• support of the local governmental community and most of all;
• customers for the technology companies..
KnockNOW was created to bring together the executive decision makers from 5 key sectors necessary for successful technology companies to be built:

• Service Sector (Accountants, Attorneys, Consultants, Marketing)
• P/P/A (Politicians, Press and Academics)
• Investment Community (Angel investor through institutions)
• Corporate Executives
• Entrepreneurs
Each of these sectors has its strengths and weaknesses. It is only by combining this pool of talent, increasing the connections between all of the decision makers, and fostering an environment of collaboration and support, that we can take on the task of creating great technology companies.

This is the mission of KnockNOW: To create a support system to make this possible and to combine the critical aspects into one cohesive group.

Therein lies the formation of the name knockNOW. It was created as an acronym using the first letter of what we feel are many of the key ingredients needed to be a success.

With increased Knowledge and shared networks we have the Opportunity to Connect (and Capitalize on the Contacts and Customers of our members bringing increased Credibility and Capital to early stage technology companies), including the feeling that there is a reason (Kismet) for us to be together and that positive Notoriety is good, then we will take upon ourselves the Obligation to create Winning technology companies within our community.

Thus was born KnockNOW.

To view the web page from the Internet Archives, click here.