TouchPoints Media is a Convergent media company creating a consumer promotion portal called MyLVD(LifeStyle Value Destination).
The company offers three services:
Promotional Disk Placement- Companies with an existing promotion disk (cd/dvd) can gain distribution to a targeted audience by placing disk on delivery vehicles (food products, events, customer contact).
Custom Disk Creation- Branded content, marketing information, consumer messages, games, trivia, education, and more can all be placed on a custom promotion disk.
LVD- LifeStyle Vale Destination. TouchPoints will create a cd/dvd that contains a multiple listing of consumer offerings.
Providing an aggregated web site of consumer based offerings. MYLVD will become a destination for consumers looking for lifestyle value offerings- coupons, music, software, media, etc.
Consumers are looking for aggregation of value, advertisers are ways to reach them, and technology can sit in the middle.
Initial marketing for the Branded Disks and the LVD will begin with distribution of over 7 Million units per month, 2 Million through a horse racing association, and several other distribution vehicles.
Management team of former Head of Saatchi & Saatchi, CNN Advertising and others.